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Resources for Real estate companies and realtors
Why aren't you getting more business through your web site?
Realtors are generally regarding as being very good at marketing. But when it comes to their websites many seem to fall flat. We evaluated 93 realtors from Dallas Texas who were listed in the Yahoo directory. More than 80% of them weren't in the top pages for the search term "real estate Dallas". Even more surprising only two of them took advantage of advertising through the search engines to get those coveted spots within days. The cost of a single visitor to your site was less than $3 in most cases. If that seems like a lot of money how many letters would you have to send out to get a visitor to your site? Probably fifty to a hundred. Take advantage for sponsored listings for search and bump your site up for the search terms that can generate hundreds, or even thousands of potential customers every month..
Newsletters, websites and billboards, what works, what doesn't, what can hurt you.
It seems as if the number of marketing opportunities for realtors has grown as fast as the number of realtors. We'll give you some advice to get the most out of your marketing dollars.
Read the entire article on real estate marketing tips.
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When the real estate market is down, stay positive to keep listings and sales.
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